:root {
  --ink: #080a0a;
  --ink-soft: #111414;
  --paper: #f5f5f0;
  --white: #ffffff;
  --mist: #d9ddda;
  --line: #c9ceca;
  --lime: #caff2f;
  --lime-deep: #9bd500;
  --blue: #79b8ff;
  --orange: #ffb45e;
  --max: 1180px;
  --radius: 6px;
}

* { box-sizing: border-box; }
html { scroll-behavior: smooth; scroll-padding-top: 84px; }
body {
  margin: 0;
  color: var(--ink);
  background: var(--paper);
  font-family: Inter, ui-sans-serif, system-ui, -apple-system, BlinkMacSystemFont, "Segoe UI", sans-serif;
  font-size: 16px;
  line-height: 1.55;
  letter-spacing: 0;
}
body.menu-open { overflow: hidden; }
a { color: inherit; text-decoration: none; }
button, input, select { font: inherit; letter-spacing: 0; }
img { display: block; max-width: 100%; }
.shell { width: min(calc(100% - 48px), var(--max)); margin-inline: auto; }
.skip-link { position: fixed; top: 10px; left: 10px; z-index: 100; padding: 10px 14px; background: var(--lime); color: var(--ink); transform: translateY(-150%); }
.skip-link:focus { transform: translateY(0); }

.site-header {
  position: fixed;
  inset: 0 0 auto;
  z-index: 50;
  color: var(--white);
  border-bottom: 1px solid rgba(255,255,255,.14);
  transition: background-color .25s ease, border-color .25s ease;
}
.site-header.scrolled { background: rgba(8,10,10,.94); border-color: rgba(255,255,255,.08); backdrop-filter: blur(14px); }
.nav-shell { min-height: 78px; display: flex; align-items: center; justify-content: space-between; gap: 36px; }
.brand { display: inline-flex; align-items: center; gap: 9px; font-size: 24px; font-weight: 850; line-height: 1; }
.brand img { width: 42px; height: 42px; object-fit: contain; }
.brand-wordmark { white-space: nowrap; }
.site-nav { display: flex; align-items: center; gap: 25px; font-size: 14px; font-weight: 700; }
.site-nav > a:not(.nav-cta) { color: rgba(255,255,255,.78); transition: color .2s ease; }
.site-nav > a:not(.nav-cta):hover { color: var(--white); }
.nav-cta { padding: 11px 16px; color: var(--ink); background: var(--lime); border: 1px solid var(--lime); border-radius: 4px; }
.menu-toggle { display: none; width: 44px; height: 44px; border: 1px solid rgba(255,255,255,.24); background: transparent; color: var(--white); border-radius: 4px; align-items: center; justify-content: center; flex-direction: column; gap: 6px; }
.menu-toggle span { width: 20px; height: 2px; background: currentColor; transition: transform .2s ease; }

.hero { position: relative; min-height: min(820px, 92svh); color: var(--white); display: grid; align-items: center; overflow: hidden; background: #181c1b; }
.hero-media { position: absolute; inset: 0; background: url("assets/localift-hero.webp") center center / cover no-repeat; transform: scale(1.01); }
.hero-shade { position: absolute; inset: 0; background: rgba(0,0,0,.58); }
.hero-inner { position: relative; z-index: 2; padding-top: 104px; }
.hero-copy { max-width: 690px; }
.eyebrow, .kicker { margin: 0 0 20px; text-transform: uppercase; font-size: 12px; font-weight: 850; letter-spacing: 1.3px; }
.eyebrow { display: flex; align-items: center; gap: 10px; color: rgba(255,255,255,.8); }
.eyebrow span { width: 28px; height: 3px; background: var(--lime); }
.hero h1 { margin: 0; max-width: 660px; font-size: clamp(54px, 7vw, 92px); line-height: .94; letter-spacing: 0; font-weight: 900; }
.hero-lede { max-width: 585px; margin: 30px 0 0; color: rgba(255,255,255,.83); font-size: clamp(18px, 2vw, 23px); line-height: 1.45; }
.hero-actions { display: flex; flex-wrap: wrap; gap: 12px; margin-top: 34px; }
.button { min-height: 50px; padding: 13px 19px; border: 1px solid transparent; border-radius: 4px; display: inline-flex; align-items: center; justify-content: center; gap: 10px; font-size: 14px; font-weight: 850; cursor: pointer; transition: transform .2s ease, background-color .2s ease, border-color .2s ease; }
.button:hover { transform: translateY(-2px); }
.button-primary { background: var(--lime); color: var(--ink); border-color: var(--lime); }
.button-primary:hover { background: #ddff79; border-color: #ddff79; }
.button-ghost { color: var(--white); border-color: rgba(255,255,255,.38); background: rgba(0,0,0,.12); }
.button-ghost:hover { border-color: var(--white); background: rgba(255,255,255,.08); }
.button-outline { border-color: var(--ink); color: var(--ink); background: transparent; width: 100%; }
.button-outline:hover { background: var(--ink); color: var(--white); }
.hero-note { margin: 18px 0 0; font-size: 13px; color: rgba(255,255,255,.6); }
.scroll-cue { position: absolute; z-index: 2; right: max(24px, calc((100vw - var(--max))/2)); bottom: 24px; width: 36px; height: 46px; border: 1px solid rgba(255,255,255,.32); border-radius: 18px; display: grid; place-items: start center; padding-top: 9px; }
.scroll-cue span { width: 3px; height: 9px; border-radius: 2px; background: var(--lime); animation: scroll 1.8s infinite; }
@keyframes scroll { 0%,100% { transform: translateY(0); opacity: 1; } 55% { transform: translateY(13px); opacity: .2; } }

.trust-strip { background: var(--lime); }
.trust-grid { min-height: 110px; display: grid; grid-template-columns: repeat(3, 1fr); }
.trust-grid > div { display: flex; flex-direction: column; justify-content: center; padding: 20px 32px; border-right: 1px solid rgba(8,10,10,.2); }
.trust-grid > div:first-child { padding-left: 0; }
.trust-grid > div:last-child { border-right: 0; }
.trust-grid strong { font-size: 17px; line-height: 1.2; }
.trust-grid span { margin-top: 4px; font-size: 13px; color: rgba(8,10,10,.65); }

.section { padding: 112px 0; }
.two-column { display: grid; grid-template-columns: minmax(0, .95fr) minmax(420px, 1fr); gap: 110px; align-items: start; }
.kicker { color: #5a6700; }
.section-heading h2 { margin: 0; max-width: 740px; font-size: clamp(38px, 5vw, 64px); line-height: 1.02; font-weight: 880; }
.section-heading > p:last-child, .inline-heading > p { margin: 24px 0 0; max-width: 600px; color: #5a605c; font-size: 17px; }
.section-heading.compact { max-width: 800px; }
.question-list { margin: 0; padding: 0; list-style: none; border-top: 1px solid var(--line); }
.question-list li { min-height: 76px; display: grid; grid-template-columns: 62px 1fr; align-items: center; border-bottom: 1px solid var(--line); }
.question-list span { font-size: 11px; color: #7b817d; }
.question-list strong { font-size: clamp(18px, 2vw, 24px); }

.services-section { background: var(--white); }
.services-layout { margin-top: 64px; display: grid; grid-template-columns: minmax(360px, .88fr) minmax(0, 1.12fr); gap: 80px; align-items: center; }
.service-preview { padding: 18px; background: var(--ink); color: var(--white); border-radius: var(--radius); box-shadow: 0 26px 70px rgba(8,10,10,.16); }
.preview-top { height: 32px; display: flex; align-items: center; gap: 6px; color: #8c9490; font-size: 9px; }
.preview-top i { width: 7px; height: 7px; border-radius: 50%; background: #4a504d; }
.preview-top span { margin-left: 10px; }
.preview-screen { min-height: 365px; padding: 46px 38px; display: flex; flex-direction: column; align-items: flex-start; justify-content: center; border: 1px solid #292e2c; background: #141817; }
.preview-tag { color: var(--lime); text-transform: uppercase; font-size: 10px; font-weight: 800; letter-spacing: 1px; }
.preview-screen strong { margin-top: 20px; font-size: clamp(30px, 4vw, 45px); line-height: 1.06; }
.preview-line { width: 70%; height: 8px; margin-top: 26px; background: #323735; }
.preview-button { margin-top: 34px; padding: 12px 14px; background: var(--lime); color: var(--ink); border-radius: 3px; font-size: 11px; font-weight: 850; }
.service-preview > p { margin: 15px 4px 2px; color: #99a09c; font-size: 12px; }
.feature-list { border-top: 1px solid var(--line); }
.feature-list article { display: grid; grid-template-columns: 58px 1fr; gap: 18px; padding: 27px 0; border-bottom: 1px solid var(--line); }
.feature-list article > span { font-size: 11px; color: #818783; padding-top: 4px; }
.feature-list h3 { margin: 0; font-size: 20px; }
.feature-list p { margin: 7px 0 0; color: #5d625f; }

.personalize-section { color: var(--white); background: #0d1010; }
.personalize-section .section-heading.light .kicker { color: var(--lime); }
.personalize-section .inline-heading > p { color: #aab1ad; }
.personalizer { margin-top: 64px; border: 1px solid #303634; background: #141817; }
.personalizer-controls { min-width: 0; display: grid; grid-template-columns: minmax(300px, .85fr) minmax(0, 1.15fr); border-bottom: 1px solid #303634; background: #111514; }
.business-name-field { display: block; padding: 22px 26px; border-right: 1px solid #303634; }
.business-name-field > span { display: block; margin-bottom: 9px; color: var(--white); font-size: 12px; font-weight: 850; }
.business-name-field input { width: 100%; height: 58px; padding: 0 16px; color: var(--white); background: #080b0a; border: 1px solid #4b534f; border-radius: 3px; outline: none; font-size: 19px; font-weight: 850; }
.business-name-field input[data-size="medium"] { font-size: 16px; }
.business-name-field input[data-size="compact"] { padding-inline: 13px; font-size: 13px; }
.business-name-field input:focus { border-color: var(--lime); box-shadow: 0 0 0 3px rgba(202,255,47,.14); }
.business-name-field small { display: block; margin-top: 8px; color: #7f8783; font-size: 10px; line-height: 1.35; }
.business-tabs { display: grid; grid-template-columns: repeat(4, 1fr); }
.business-tabs button { position: relative; min-height: 100%; padding: 18px 12px; color: #99a19d; background: transparent; border: 0; border-right: 1px solid #303634; text-align: center; font-size: 14px; font-weight: 800; cursor: pointer; }
.business-tabs button:last-child { border-right: 0; }
.business-tabs button::before { content: ""; position: absolute; left: 0; right: 0; bottom: 0; height: 4px; background: transparent; }
.business-tabs button:hover { color: var(--white); background: #1b201e; }
.business-tabs button[aria-selected="true"] { color: var(--white); background: #1b201e; }
.business-tabs button[aria-selected="true"]::before { background: var(--lime); }
.personalizer-frame { min-width: 0; padding: 18px; background: #0a0d0c; }
.demo-browser-bar { height: 36px; display: flex; align-items: center; gap: 7px; padding: 0 14px; color: #7b837f; background: #1b201e; font-size: 10px; }
.demo-browser-bar i { width: 7px; height: 7px; border-radius: 50%; background: #505753; }
.demo-browser-bar span { margin-left: 8px; }
.demo-screen { --demo-accent: var(--lime); min-height: 470px; position: relative; display: grid; grid-template-columns: 1.15fr .85fr; overflow: hidden; color: var(--ink); background: #f1f3ef; transition: opacity .14s ease, transform .14s ease; }
.demo-screen[data-tone="salon"] { --demo-accent: #ff8fb1; background: #f8eff2; }
.demo-screen[data-tone="restaurant"] { --demo-accent: var(--orange); background: #f5f0e8; }
.demo-screen[data-tone="professional"] { --demo-accent: var(--blue); background: #edf3f8; }
.demo-screen.is-changing { opacity: .45; transform: translateY(4px); }
.demo-copy { padding: 62px 46px 88px; display: flex; flex-direction: column; align-items: flex-start; justify-content: center; }
.demo-brand-lockup { max-width: 100%; margin-bottom: 34px; display: flex; align-items: center; gap: 12px; }
.demo-brand-lockup > span { width: 40px; height: 40px; flex: 0 0 40px; display: grid; place-items: center; color: var(--ink); background: var(--demo-accent); border-radius: 3px; font-size: 18px; font-weight: 950; }
.demo-brand { max-width: 100%; font-family: Arial, Helvetica, sans-serif; font-size: 26px; line-height: 1.05; font-weight: 900; overflow-wrap: anywhere; }
.demo-brand[data-size="medium"] { font-size: 22px; }
.demo-brand[data-size="compact"] { font-size: 18px; }
.demo-screen[data-tone="salon"] .demo-brand { font-family: Georgia, "Times New Roman", serif; font-style: italic; font-weight: 700; }
.demo-screen[data-tone="restaurant"] .demo-brand { font-family: Georgia, "Times New Roman", serif; font-weight: 700; }
.demo-screen[data-tone="professional"] .demo-brand { font-family: ui-sans-serif, system-ui, sans-serif; font-weight: 800; }
.demo-copy > p { margin: 0 0 18px; color: #66705f; text-transform: uppercase; font-size: 10px; font-weight: 900; letter-spacing: 0; }
.demo-copy h3 { max-width: 570px; margin: 0; font-size: clamp(38px, 5vw, 65px); line-height: .98; }
.demo-copy h3 + p { max-width: 520px; margin: 20px 0 0; color: #59605c; text-transform: none; font-size: 15px; font-weight: 400; }
.demo-cta { margin-top: 28px; padding: 13px 16px; color: var(--ink); background: var(--demo-accent); border-radius: 3px; font-size: 12px; font-weight: 900; }
.demo-visual { position: relative; padding: 26px; display: flex; flex-direction: column; align-items: flex-start; justify-content: flex-end; gap: 8px; background: url("assets/home-services-hero.webp") 68% center / cover no-repeat; box-shadow: inset 0 -170px 110px rgba(7,9,8,.72); }
.demo-screen[data-tone="salon"] .demo-visual { background-image: url("assets/studio-nine-hero.webp"); background-position: 62% center; }
.demo-screen[data-tone="restaurant"] .demo-visual { background-image: url("assets/north-main-hero.webp"); background-position: 76% center; }
.demo-screen[data-tone="professional"] .demo-visual { background-image: url("assets/localift-hero.webp"); background-position: 60% center; }
.demo-rating, .demo-service { padding: 8px 10px; color: var(--white); background: rgba(9,12,11,.88); border-left: 3px solid var(--demo-accent); font-size: 10px; font-weight: 850; }
.demo-proof { position: absolute; left: 46px; right: calc(40% + 46px); bottom: 28px; padding-top: 15px; display: flex; justify-content: space-between; gap: 20px; border-top: 1px solid #c7ccc8; }
.demo-proof span { color: #7b817d; font-size: 10px; text-transform: uppercase; font-weight: 850; }
.demo-proof strong { text-align: right; font-size: 11px; }

.work-section { background: #ebeee9; }
.inline-heading { display: flex; justify-content: space-between; gap: 80px; align-items: end; }
.inline-heading > p { width: min(100%, 390px); margin-bottom: 4px; }
.concept-grid { margin-top: 62px; display: grid; grid-template-columns: repeat(3, 1fr); gap: 18px; }
.concept-card { min-width: 0; display: flex; flex-direction: column; background: var(--white); border: 1px solid #c8cec9; transition: transform .2s ease, box-shadow .2s ease; }
.concept-card:hover { transform: translateY(-4px); box-shadow: 0 18px 38px rgba(8,10,10,.12); }
.concept-browser { padding: 10px; color: var(--white); background: #111514; }
.concept-bar { height: 28px; display: flex; align-items: center; gap: 5px; color: #7d8581; font-size: 8px; }
.concept-bar i { width: 5px; height: 5px; border-radius: 50%; background: #48504c; }
.concept-bar span { margin-left: 6px; }
.concept-bar b { margin-left: auto; color: var(--lime); text-transform: uppercase; font-size: 7px; }
.concept-live-link { display: block; }
.concept-hero { min-height: 350px; padding: 22px; display: flex; align-items: stretch; flex-direction: column; background: url("assets/home-services-hero.webp") center / cover no-repeat; box-shadow: inset 0 -210px 140px rgba(4,6,5,.84); }
.concept-site-nav { display: flex; justify-content: space-between; align-items: center; gap: 14px; font-size: 11px; font-weight: 900; }
.concept-site-nav small { font-size: 7px; font-weight: 700; opacity: .72; }
.concept-hero-copy { margin-top: auto; display: flex; align-items: flex-start; flex-direction: column; }
.concept-hero-copy b { margin-bottom: 10px; color: var(--lime); text-transform: uppercase; font-size: 8px; }
.concept-hero-copy strong { max-width: 280px; font-size: 31px; line-height: 1.02; }
.concept-hero-copy em { margin-top: 16px; padding: 10px 12px; color: var(--ink); background: var(--lime); border-radius: 3px; font-size: 9px; font-style: normal; font-weight: 900; }
.concept-mini-proof { margin-top: 20px; padding-top: 12px; display: flex; justify-content: space-between; gap: 12px; border-top: 1px solid rgba(255,255,255,.34); font-size: 8px; font-weight: 800; }
.concept-salon .concept-hero { background: url("assets/studio-nine-hero.webp") 64% center / cover no-repeat; box-shadow: inset 0 -220px 150px rgba(28,10,18,.78); }
.concept-salon .concept-hero-copy b { color: #ff9bbb; }
.concept-salon .concept-hero-copy em { color: #211218; background: #ff8fb1; }
.concept-salon .concept-mini-proof { border-color: rgba(255,255,255,.34); }
.concept-cafe .concept-hero { background: url("assets/north-main-hero.webp") 76% center / cover no-repeat; box-shadow: inset 0 -200px 130px rgba(8,13,16,.84); }
.concept-cafe .concept-hero-copy b { color: var(--orange); }
.concept-cafe .concept-hero-copy em { background: var(--orange); }
.concept-caption { padding: 22px; display: flex; flex: 1; flex-direction: column; align-items: stretch; }
.concept-caption > div > span { color: #727a75; font-size: 10px; text-transform: uppercase; font-weight: 850; }
.concept-caption h3 { margin: 5px 0 0; font-size: 20px; }
.concept-caption p { margin: 12px 0 0; color: #5b625e; font-size: 13px; }
.concept-preview-trigger { width: 100%; min-height: 46px; margin-top: 20px; padding: 11px 13px; display: flex; align-items: center; justify-content: space-between; color: var(--ink); background: transparent; border: 1px solid var(--ink); border-radius: 3px; font-size: 12px; font-weight: 900; cursor: pointer; }
.concept-preview-trigger:hover { color: var(--white); background: var(--ink); }

.process-section { color: var(--white); background: var(--ink); }
.section-heading.light .kicker { color: var(--lime); }
.process-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 0; margin-top: 68px; border-top: 1px solid #333938; }
.process-grid article { min-height: 285px; padding: 30px 40px 24px 0; border-right: 1px solid #333938; }
.process-grid article + article { padding-left: 40px; }
.process-grid article:last-child { border-right: 0; }
.process-grid span { display: grid; place-items: center; width: 35px; height: 35px; background: var(--lime); color: var(--ink); border-radius: 50%; font-size: 13px; font-weight: 900; }
.process-grid h3 { margin: 60px 0 12px; font-size: 23px; }
.process-grid p { margin: 0; color: #aab0ad; }
.approval-promise { margin-top: 28px; padding: 28px 30px; display: grid; grid-template-columns: 190px 1fr 1fr; gap: 30px; align-items: center; border: 1px solid #343a38; border-left: 5px solid var(--lime); background: #111514; }
.approval-promise span { color: var(--lime); text-transform: uppercase; font-size: 10px; font-weight: 900; }
.approval-promise strong { font-size: 18px; line-height: 1.35; }
.approval-promise p { margin: 0; color: #aab0ad; font-size: 13px; }

.inputs-section { background: var(--white); }
.inputs-layout { display: grid; grid-template-columns: .8fr 1.2fr; gap: 100px; align-items: start; }
.input-list { margin: 0; padding: 0; list-style: none; border-top: 1px solid var(--line); }
.input-list li { min-height: 94px; padding: 19px 0; display: grid; grid-template-columns: 54px 1fr; align-items: center; border-bottom: 1px solid var(--line); }
.input-list li > span { color: #79807b; font-size: 10px; }
.input-list strong { font-size: 18px; }
.input-list p { margin: 3px 0 0; color: #646b66; font-size: 13px; }

.pricing-section { background: var(--paper); }
.pricing-grid { margin-top: 66px; display: grid; grid-template-columns: repeat(4, 1fr); align-items: stretch; }
.price-card { position: relative; display: flex; flex-direction: column; padding: 36px 30px 30px; background: var(--white); border: 1px solid var(--line); }
.price-card + .price-card { border-left: 0; }
.price-card.featured { color: var(--white); background: var(--ink-soft); border-color: var(--ink-soft); transform: translateY(-12px); box-shadow: 0 24px 50px rgba(8,10,10,.15); }
.plan-badge { position: absolute; top: -29px; left: -1px; right: -1px; height: 29px; margin: 0; padding: 7px 12px; color: var(--ink); background: var(--lime); text-align: center; text-transform: uppercase; font-size: 10px; font-weight: 900; letter-spacing: 1px; }
.plan-name { margin: 0; font-size: 14px; font-weight: 850; }
.price { margin-top: 25px; font-size: 48px; line-height: 1; font-weight: 900; }
.price-custom { font-size: 39px; }
.price sup { font-size: 22px; vertical-align: 22px; }
.price-note { margin: 8px 0 0; color: #747a76; font-size: 12px; }
.featured .price-note { color: #9ba29e; }
.plan-copy { min-height: 78px; margin: 28px 0 22px; color: #5d625f; font-size: 14px; }
.featured .plan-copy { color: #b9bfbc; }
.price-card ul { min-height: 190px; margin: 0 0 30px; padding: 0; list-style: none; }
.price-card li { position: relative; padding: 9px 0 9px 24px; border-bottom: 1px solid #e2e4e2; font-size: 14px; }
.price-card li::before { content: ""; position: absolute; left: 0; top: 16px; width: 8px; height: 4px; border-left: 2px solid var(--lime-deep); border-bottom: 2px solid var(--lime-deep); transform: rotate(-45deg); }
.featured li { border-color: #303635; }
.price-card .button { margin-top: auto; }
.featured .button-primary { width: 100%; }
.care-block { margin-top: 70px; padding-top: 46px; border-top: 1px solid var(--line); }
.care-heading { display: flex; justify-content: space-between; align-items: end; gap: 50px; }
.care-heading .kicker { margin-bottom: 10px; }
.care-heading h3 { margin: 0; font-size: 32px; }
.care-heading > p { max-width: 420px; margin: 0; color: #606662; }
.care-grid { display: grid; grid-template-columns: repeat(2, 1fr); margin-top: 30px; border: 1px solid var(--line); }
.care-grid article { padding: 28px; }
.care-grid article + article { border-left: 1px solid var(--line); background: var(--white); }
.care-grid article > div { display: flex; justify-content: space-between; align-items: baseline; gap: 20px; }
.care-grid article > div p { margin: 0; font-weight: 850; }
.care-grid strong { font-size: 29px; }
.care-grid strong span { font-size: 12px; color: #6b716d; }
.care-grid ul { margin: 22px 0; padding: 0; display: grid; grid-template-columns: 1fr 1fr; gap: 8px 20px; list-style: none; color: #5e645f; font-size: 13px; }
.care-grid li::before { content: "+"; margin-right: 8px; color: #719900; font-weight: 900; }
.care-note { margin: 14px 0 0; color: #737975; font-size: 11px; }
.text-link { display: inline-flex; gap: 10px; align-items: center; font-size: 14px; font-weight: 850; white-space: nowrap; }
.text-link span { color: var(--lime-deep); }

.faq-section { background: var(--white); }
.faq-layout { display: grid; grid-template-columns: .75fr 1.25fr; gap: 110px; }
.faq-list { border-top: 1px solid var(--line); }
.faq-list details { border-bottom: 1px solid var(--line); }
.faq-list summary { min-height: 80px; padding: 24px 2px; display: flex; justify-content: space-between; gap: 20px; align-items: center; cursor: pointer; list-style: none; font-size: 18px; font-weight: 800; }
.faq-list summary::-webkit-details-marker { display: none; }
.faq-list summary span { width: 28px; height: 28px; flex: 0 0 28px; display: grid; place-items: center; color: var(--ink); background: var(--lime); border-radius: 50%; transition: transform .2s ease; }
.faq-list details[open] summary span { transform: rotate(45deg); }
.faq-list details p { max-width: 650px; margin: -5px 46px 25px 2px; color: #5e6460; }

.audit-section { padding: 112px 0; color: var(--white); background: #121615; border-top: 1px solid #2c3230; }
.audit-layout { display: grid; grid-template-columns: .85fr 1.15fr; gap: 100px; align-items: start; }
.audit-copy .kicker { color: var(--lime); }
.audit-copy h2 { margin: 0; font-size: clamp(42px, 5vw, 65px); line-height: 1.01; }
.audit-copy > p:not(.kicker) { margin: 24px 0 0; color: #b4bbb7; font-size: 17px; }
.audit-copy ul { margin: 34px 0 0; padding: 0; list-style: none; }
.audit-copy li { margin-top: 10px; color: #d3d7d5; font-size: 14px; }
.audit-copy li::before { content: "+"; margin-right: 12px; color: var(--lime); font-weight: 900; }
.audit-form { padding: 34px; background: var(--white); color: var(--ink); border-radius: var(--radius); }
.selected-interest { margin: 0 0 24px; padding: 10px 12px; color: #3d5100; background: #edffb7; border-left: 3px solid var(--lime-deep); font-size: 12px; font-weight: 850; }
.audit-form label { display: block; margin-bottom: 18px; font-size: 14px; font-weight: 750; }
.audit-form label > span { color: #858b87; font-weight: 600; }
.field-row { display: grid; grid-template-columns: 1fr 1fr; gap: 16px; }
.audit-form input, .audit-form select { width: 100%; min-width: 0; height: 50px; margin-top: 7px; padding: 0 13px; color: var(--ink); background: #f6f7f5; border: 1px solid #cfd3d0; border-radius: 3px; outline: none; font-size: 16px; font-weight: 400; }
.audit-form textarea { display: block; width: 100%; min-height: 132px; margin-top: 7px; padding: 13px; resize: vertical; color: var(--ink); background: #f6f7f5; border: 1px solid #cfd3d0; border-radius: 3px; font-size: 16px; font-weight: 400; line-height: 1.6; }
.audit-form textarea::placeholder { color: #646b66; opacity: 1; }
.audit-form input:focus, .audit-form select:focus, .audit-form textarea:focus { border-color: #6f9400; box-shadow: 0 0 0 3px rgba(202,255,47,.3); }
.submit-button { width: 100%; margin-top: 4px; }
.form-status { min-height: 0; margin: 14px 0 0; padding: 0; color: #315000; font-size: 13px; font-weight: 750; }
.form-status:empty { display: none; }
.privacy-note { margin: 16px 0 0; color: #606762; text-align: left; font-size: 12px; line-height: 1.6; overflow-wrap: anywhere; }
.privacy-note a { text-decoration: underline; text-underline-offset: 3px; }

.site-footer { padding: 52px 0 24px; color: var(--white); background: var(--ink); border-top: 1px solid #2b302e; }
.footer-main { display: grid; grid-template-columns: .6fr 1.2fr .6fr; align-items: center; gap: 50px; }
.footer-main > p { max-width: 520px; margin: 0; color: #939b97; font-size: 14px; }
.footer-main > .text-link { justify-self: end; }
.footer-bottom { margin-top: 44px; padding-top: 20px; display: flex; justify-content: space-between; color: #68706c; border-top: 1px solid #252a28; font-size: 11px; text-transform: uppercase; letter-spacing: 1px; }
.footer-bottom a { text-decoration: underline; text-underline-offset: 3px; }

.reveal { opacity: 1; transform: none; transition: opacity .6s ease, transform .6s ease; }
.reveal.visible { opacity: 1; transform: translateY(0); }

@media (max-width: 980px) {
  .two-column, .services-layout, .inputs-layout, .faq-layout, .audit-layout { grid-template-columns: 1fr; gap: 56px; }
  .inline-heading { align-items: start; flex-direction: column; gap: 12px; }
  .concept-grid { grid-template-columns: 1fr; max-width: 720px; margin-inline: auto; margin-top: 48px; }
  .process-grid article { padding-right: 24px; }
  .process-grid article + article { padding-left: 24px; }
  .personalizer-controls { grid-template-columns: 1fr; }
  .business-name-field { max-width: none; border-right: 0; border-bottom: 1px solid #303634; }
  .business-tabs { display: grid; grid-template-columns: repeat(4, 1fr); border-top: 1px solid #303634; }
  .business-tabs button { min-height: 62px; padding: 12px; border-right: 1px solid #303634; border-bottom: 0; text-align: center; }
  .business-tabs button:last-child { border-right: 0; }
  .business-tabs button::before { top: auto; right: 0; width: auto; height: 4px; }
  .approval-promise { grid-template-columns: 1fr 1fr; }
  .approval-promise span { grid-column: 1 / -1; }
  .pricing-grid { grid-template-columns: 1fr 1fr; gap: 18px; max-width: 900px; margin-inline: auto; margin-top: 56px; }
  .price-card + .price-card { border-left: 1px solid var(--line); }
  .price-card.featured { order: -1; transform: none; margin-top: 29px; }
  .plan-copy, .price-card ul { min-height: 0; }
  .care-heading { align-items: flex-start; flex-direction: column; gap: 12px; }
}

@media (max-width: 860px) {
  .nav-shell { min-height: 68px; }
  .menu-toggle { display: flex; z-index: 2; }
  .menu-toggle[aria-expanded="true"] span:first-child { transform: translateY(4px) rotate(45deg); }
  .menu-toggle[aria-expanded="true"] span:last-child { transform: translateY(-4px) rotate(-45deg); }
  .site-nav { position: fixed; inset: 0; padding: 108px 24px 36px; display: none; align-items: stretch; flex-direction: column; gap: 0; background: var(--ink); font-size: 23px; }
  .site-nav.open { display: flex; }
  .site-nav a { padding: 18px 0; border-bottom: 1px solid #292f2c; }
  .site-nav .nav-cta { margin-top: 24px; padding: 15px; text-align: center; border: 0; }
}

@media (max-width: 760px) {
  .shell { width: min(calc(100% - 32px), var(--max)); }
  .nav-shell { min-height: 68px; }
  .menu-toggle { display: flex; z-index: 2; }
  .menu-toggle[aria-expanded="true"] span:first-child { transform: translateY(4px) rotate(45deg); }
  .menu-toggle[aria-expanded="true"] span:last-child { transform: translateY(-4px) rotate(-45deg); }
  .site-nav { position: fixed; inset: 0; padding: 108px 24px 36px; display: none; align-items: stretch; flex-direction: column; gap: 0; background: var(--ink); font-size: 23px; }
  .site-nav.open { display: flex; }
  .site-nav a { padding: 18px 0; border-bottom: 1px solid #292f2c; }
  .site-nav .nav-cta { margin-top: 24px; padding: 15px; text-align: center; border: 0; }
  .hero { min-height: min(760px, 92svh); align-items: end; }
  .hero-media { background-position: 70% center; }
  .hero-shade { background: rgba(0,0,0,.52); }
  .hero-shade::after { background: rgba(4,6,5,.38); }
  .hero-inner { padding: 130px 0 74px; }
  .eyebrow { max-width: 330px; font-size: 10px; }
  .hero h1 { font-size: clamp(44px, 13vw, 64px); }
  .hero-lede { margin-top: 20px; font-size: 17px; }
  .hero-actions { margin-top: 26px; flex-direction: column; align-items: stretch; }
  .hero-actions .button { width: 100%; }
  .hero-note { font-size: 11px; }
  .scroll-cue { display: none; }
  .trust-grid { grid-template-columns: 1fr; padding: 7px 0; }
  .trust-grid > div, .trust-grid > div:first-child { min-height: 72px; padding: 14px 0; border-right: 0; border-bottom: 1px solid rgba(8,10,10,.18); }
  .trust-grid > div:last-child { border-bottom: 0; }
  .section { padding: 78px 0; }
  .section-heading h2 { font-size: clamp(35px, 10vw, 48px); }
  .section-heading > p:last-child, .inline-heading > p { font-size: 15px; }
  .two-column { gap: 42px; }
  .question-list li { grid-template-columns: 45px 1fr; min-height: 68px; }
  .services-layout { margin-top: 42px; }
  .service-preview { padding: 12px; }
  .preview-screen { min-height: 300px; padding: 32px 24px; }
  .personalizer { margin-top: 42px; }
  .business-tabs { grid-template-columns: 1fr 1fr; }
  .business-tabs button { border-right: 1px solid #303634; border-bottom: 1px solid #303634; }
  .business-tabs button:nth-child(2n) { border-right: 0; }
  .business-tabs button:nth-child(n+3) { border-bottom: 0; }
  .personalizer-frame { padding: 10px; }
  .demo-screen { min-height: 600px; grid-template-columns: 1fr; grid-template-rows: auto 210px; }
  .demo-copy { padding: 40px 24px 84px; }
  .demo-copy h3 { font-size: clamp(37px, 11vw, 48px); }
  .demo-visual { padding: 20px; }
  .demo-proof { left: 24px; right: 24px; bottom: 236px; }
  .concept-grid { margin-top: 40px; }
  .concept-hero { min-height: 280px; }
  .concept-site-nav small { display: none; }
  .process-grid { grid-template-columns: 1fr; margin-top: 45px; }
  .process-grid article, .process-grid article + article { min-height: auto; padding: 28px 0 34px; border-right: 0; border-bottom: 1px solid #333938; }
  .process-grid h3 { margin-top: 30px; }
  .approval-promise { padding: 24px 20px; grid-template-columns: 1fr; gap: 12px; }
  .approval-promise span { grid-column: auto; }
  .pricing-grid { grid-template-columns: 1fr; }
  .price-card { padding: 30px 24px 24px; }
  .care-grid { grid-template-columns: 1fr; }
  .care-grid article + article { border-left: 0; border-top: 1px solid var(--line); }
  .care-grid article > div { align-items: flex-start; flex-direction: column; gap: 8px; }
  .care-grid ul { grid-template-columns: 1fr; }
  .faq-layout { gap: 42px; }
  .faq-list summary { min-height: 72px; font-size: 16px; }
  .audit-section { padding: 78px 0; }
  .audit-layout { gap: 44px; }
  .audit-copy h2 { font-size: clamp(38px, 11vw, 52px); }
  .audit-form { padding: 24px 18px; }
  .field-row { grid-template-columns: 1fr; gap: 0; }
  .footer-main { grid-template-columns: 1fr; gap: 24px; }
  .footer-main > .text-link { justify-self: start; }
}

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  *, *::before, *::after { animation-duration: .01ms !important; animation-iteration-count: 1 !important; transition-duration: .01ms !important; }
  .reveal { opacity: 1; transform: none; }
}

/* Stable typography and spacing for customer previews and package selection. */
* { letter-spacing: 0; }
textarea { font: inherit; letter-spacing: 0; }
.hero h1 { font-size: 80px; max-width: 730px; line-height: 1.02; text-wrap: balance; }
.hero-lede { font-size: 20px; max-width: 590px; }
.hero-inner { padding-block: 144px 84px; }
.hero { min-height: 640px; }
.section-heading h2 { font-size: 48px; line-height: 1.1; text-wrap: balance; }
.personalize-section .section-heading h2 { font-size: 44px; }
.personalizer { margin-top: 42px; }
.personalizer-controls { grid-template-columns: 1fr 1fr; align-items: stretch; }
.business-name-field { min-width: 0; padding: 22px 24px; }
.business-name-field textarea { display: block; width: 100%; height: 76px; padding: 13px 15px; resize: none; border: 1px solid #52605a; border-radius: 4px; background: #090d0b; color: #fff; font-size: 18px; font-weight: 600; line-height: 1.4; }
.business-name-field textarea:focus { outline: 2px solid var(--lime); outline-offset: 3px; }
.business-tabs button { min-width: 0; font-size: 12px; }
.demo-brand-lockup { width: 100%; min-width: 0; margin-bottom: 30px; }
.demo-brand { min-width: 0; font-size: 27px; font-weight: 750; line-height: 1.15; }
.demo-brand[data-size="medium"] { font-size: 24px; }
.demo-brand[data-size="compact"] { font-size: 21px; }
.demo-copy { min-width: 0; padding: 44px 34px 28px; justify-content: start; }
.demo-copy h3 { font-size: 52px; line-height: 1.07; text-wrap: balance; }
.demo-proof { position: static; grid-column: 1/-1; padding: 18px 28px; margin: 0; align-items: center; border-top: 1px solid #c7ccc8; }
.demo-cta { transition: background .2s, transform .2s; }
.demo-cta:hover { transform: translateY(-2px); background: #e2f3b2; }
.demo-browser-bar span { overflow: hidden; text-overflow: ellipsis; white-space: nowrap; }
.pricing-grid { gap: 16px; align-items: stretch; }
.price-card { padding: 30px 22px 24px; min-width: 0; border-radius: 6px; }
.price-card + .price-card { border-left: 1px solid var(--line); }
.price-card.featured { transform: none; box-shadow: none; }
.plan-badge { top: -29px; border-radius: 4px 4px 0 0; }
.price { font-size: 42px; }
.price-custom { font-size: 34px; }
.price-card .button { min-height: 54px; padding: 12px 10px; font-size: 12px; line-height: 1.5; white-space: normal; text-align: center; }
.plan-copy { line-height: 1.65; }
.price-card ul { padding-bottom: 20px; }
.concept-caption .concept-preview-trigger { margin-top: auto; }
.concept-caption p { margin-bottom: 22px; }
.concept-salon .concept-site-nav, .concept-salon .concept-hero-copy strong, .concept-cafe .concept-site-nav, .concept-cafe .concept-hero-copy strong { font-family: Georgia, "Times New Roman", serif; font-weight: 400; }
.concept-hero-copy strong { font-size: 29px; }
.concept-grid { align-items: stretch; }
.audit-copy h2 { font-size: 48px; line-height: 1.1; }
.audit-layout { gap: 64px; }
.audit-form { padding: 32px; }
.button { white-space: normal; text-align: center; }
:focus-visible { outline: 3px solid #79b8ff; outline-offset: 4px; }
@media (max-width: 980px) {
  .personalizer-controls { grid-template-columns: 1fr; }
  .business-tabs button { font-size: 14px; }
  .price-card.featured { order: initial; margin-top: 0; }
  .pricing-grid { row-gap: 46px; }
  .demo-copy h3 { font-size: 42px; }
}
@media (max-width: 760px) {
  .hero { min-height: 620px; }
  .hero-inner { padding-block: 132px 70px; }
  .hero h1 { font-size: 50px; }
  .hero-lede { font-size: 17px; }
  .section-heading h2, .personalize-section .section-heading h2 { font-size: 36px; }
  .business-name-field { padding: 20px 18px; }
  .business-name-field textarea { font-size: 17px; }
  .demo-screen { grid-template-rows: auto 240px auto; }
  .demo-copy { padding: 32px 22px; }
  .demo-copy h3 { font-size: 39px; }
  .demo-brand { font-size: 24px; }
  .demo-brand[data-size="medium"] { font-size: 22px; }
  .demo-brand[data-size="compact"] { font-size: 20px; }
  .demo-proof { gap: 14px; padding: 16px 20px; }
  .demo-proof span { font-size: 9px; }
  .demo-proof strong { font-size: 10px; }
  .audit-copy h2 { font-size: 38px; }
  .audit-form { padding: 26px 20px; }
  .audit-layout { gap: 36px; }
  .price-card { padding: 28px 24px; }
  .price-card .button { font-size: 14px; }
}